Challenge

Analysis and forecasts of South Africa’s water and wastewater sectors to identify key growth opportunities for the firm going forward.

Our process

Birguid started by conducting secondary research of South Africa’s water and wastewater industry for context and to develop hypotheses for the study. Post the development of the hypotheses, Birguid developed discussion guides / questionnaires for suppliers, channel partners & end-users which were used to conduct primary interviews. The insights were used to quantify South Africa’s water and wastewater pumps market from a unit & revenue perspective (2015 – 2017), and other qualitative insights to inform current and future market prospects. Post the primary research, Birguid developed a market sizing model leveraging secondary research, primary research as well as our understanding of regression & structured equation modelling. In addition, Birguid leveraged proxy indicators to augment our developed model. Post the analysis & forecasts, Birguid developed a report that detailed our understanding of the market (historic, current & future), sizing (2015 – 2017) & forecasts (2018 – 2023) of the market, including key competitive factors, key partnerships, key projects, key client opportunities, strategic recommendations, and a high-level sales & marketing strategy.

Outcome:

Birguid developed a detailed analysis of South Africa’s water and wastewater pumps market, including forecasts to inform client’s sales & growth strategy with Birguid preparing high-level marketing and sales strategy for further build out.

Challenge

Birguid was engaged to conduct strategic research for a UAE based client looking to invest in Zimbabwe.

Our process

Birguid conducted desktop research gathering information and data on Zimbabwe’s key economic sectors – identifying investment ready opportunities. The data gathered included historical sector data, key participants, and investment ready partners. In addition, Birguid also gathered data on investment processes specific to each sector and opportunity, highlighting process timelines and the key institutions to engage for smooth investment facilitation. Based on gathered insights, Birguid narrowed down the priority sectors to mining & mineral processing, mobile telecommunications, housing & agriculture. Post a review of the opportunities, client selected mobile telecommunications, housing, and mining as the industries with the highest growth potential. Birguid also conducted primary interviews within the sectors to obtain further insights on the sub-sectors with the highest opportunity.

Outcome:

Birguid compiled a write-up & presented the key opportunities to client with recommendations being provided on how best to explore & exploit the opportunity. Recommended opportunities were prepared based on a decision making tree that was centred around active and / or passive investor involvement (based on firm’s capability).